Stop Application Fraud Before It Starts

By Angelica Cataldo

Reduce Fraud and Enhance Customer Satisfaction with Pre-Fill

In 2024, fraud and scam losses surged to $47 billion and impacted 40 million victims, one million more than in 2023 (Javelin). Application fraud hasn’t slowed down. It’s still a high risk today, and the cost of doing nothing keeps climbing.

Platforms built for small businesses are especially vulnerable. Fraudulent users apply with automation and synthetic identities, flooding systems that weren’t built to catch them early.

At the same time, your real customers expect speed. They want seamless, intuitive onboarding. Not a risk-review marathon or a week of document requests.

The problem is that most onboarding flows force a tradeoff: protect against fraud or deliver a great user experience. That’s how good customers get stuck, and bad actors slip through.

Worth Pre-Fill changes the equation. With automated front-end verification, real-time data matching and AI-powered fraud detection baked into the first step, it keeps your pipeline clean and your customers moving.

The Application Fraud Problem

Application fraud isn’t a one-off issue anymore. It’s automated, scaled and constantly evolving. Bots, synthetic identities and pre-filled scripts are being used to flood onboarding systems with fake data before most platforms even have a chance to respond.

And most systems are still relying on post-submission reviews and manual document checks that are too slow to matter.

The biggest vulnerabilities show up early:

  • Open fields with no validation
  • No entity verification at intake
  • Weak or delayed ID checks
  • Reactive fraud detection that kicks in too late

This setup doesn’t just let bad data through. It also puts real customers through unnecessary friction, delays and false flags, eroding trust before you’ve even earned it.

Synthetic identity fraud caused more than $20 billion in global e-commerce losses in 2021, up more than 18 percent year over year (TransUnion). The operational cost to deal with it is almost three times higher than the loss itself.

If your onboarding process isn’t built to detect and deflect early, you’re leaving yourself and your institution exposed.

Pre-Fill Stops Fraud Before It Starts

Most onboarding systems weren’t built to handle modern threats, especially the kind coming from bots and synthetic identities. Today’s attackers aren’t manually filling out forms. Rather, they’re using hybrid bots that combine automation with human input to open fraudulent accounts at scale.

These bots target financial institutions by exploiting weak spots in the application process. According to recent data, one in every 100 mule accounts is opened by a bot, and 62 percent of all new criminal accounts created in 2022 were financial accounts. These synthetic or stolen identities are often used to create accounts that stay dormant just long enough to slip past detection.

Worth Pre-Fill stops this before it ever hits your pipeline.

With just three verified fields, Pre-Fill pulls real-time data from trusted sources like the IRS, FinCEN, Secretaries of State and DoD. It then uses AI-powered cross-walking to detect inconsistencies, mismatches and fraud signals instantly.

Here’s what that looks like in practice:

  • Pre-uploading is blocked, shutting down scripted, pre-filled apps
  • Field-level validation catches bad data before submission
  • Synthetic identities and fake business info are flagged automatically
  • And legitimate customers get through faster, with fewer clicks

You don’t need to sacrifice speed to stay secure. Pre-Fill gives you both without relying on post-submission cleanup or fraud stacks.

Verified Customers Move Faster

When you overbuild for fraud, your best customers feel the impact. They’re swamped with forms, unnecessary document uploads and long delays, all because your system doesn’t know who to trust right away.

And it shows in the numbers:
About 38 percent of customers say that submitting documents is the most frustrating part of applying for financial products (Plaid). If you’re slowing them down with friction that doesn’t serve them, you’re already losing them. That’s a conversion killer.

Worth Pre-Fill avoids that mess entirely.

It uses real, verified data to validate applications upfront without asking your customers to prove who they are six different ways.

  • No endless forms
  • No follow-up emails asking for missing docs
  • No confusion about what’s next

Verification is done quietly, instantly and behind the scenes, so good customers move faster and stay happier. It’s secure, it’s fast and they barely notice it’s happening. Which is exactly how it should feel.

Security and Satisfaction Don’t Have to Compete

Speed or safety? It’s a choice you shouldn’t have to make.

Too many systems force teams to pick between protecting the business or delivering a smooth experience. That’s how good users get caught in the middle, and bad ones slip through the cracks.

Worth Pre-Fill can handle both.

It delivers real-time risk signals, uses verified data from authoritative sources and runs on automated workflows that make accurate decisions without dragging anyone down. It results in:

  • Fewer false positives
  • Cleaner approvals
  • A frictionless experience for the people you actually want to serve

But what about your ops, risk and compliance teams?

They will have way less cleanup. No more manually reviewing garbage applications or chasing down missing data. Pre-Fill does the heavy lifting so your team can focus on what matters, which is actual risk, not just bad form submissions.

Security and satisfaction don’t have to pull in opposite directions. With the right system, they push everything forward.

Stop Fraud at the Start

Fraud is evolving fast and if your onboarding hasn’t caught up, you’re already behind.

Worth Pre-Fill gives you a smarter way to verify: fast, secure and built for how today’s threats actually work. No clunky reviews, no reactive fixes. Just clean, front-loaded verification that works from the first click.

Keep bad actors out.
Keep good customers moving.
And finally, keep your pipeline as trustworthy as your product.


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