How Worth’s AI-Powered Crosswalking Technology Works
AI-powered matching logic not only identifies businesses but also uncovers key patterns and anomalies, helping financial institutions make data-driven decisions with confidence. Built to evolve with ever-changing data landscapes, Worth simplifies this process through intelligent AI-driven crosswalking:
Step 1: A business owner fills out an application with key details, including business name, address, and Tax ID/EIN.
Step 2: Worth’s AI-powered crosswalk logic ingests and matches the provided information against multiple authoritative data sources to quickly identify the correct entity.
Step 3: Advanced matching logic detects duplicate addresses, miskeyed information, potential name variations, and incomplete records to ensure the correct business is identified and the associated information is pulled back into the application & platform.
Step 4: The system pre-populates applications with verified business details, reducing manual information entry and improving the business’ speed-to-approval.